1 Pick your recipe
Load one from the Mix Calculator with the share button, or pick a base product below to start fresh.
// or pick a base product (no effects)
2 Pick your regions
Each region has different customer counts and standards. Toggle the ones you're working.
Customers / day (you serve) 10 / day
0/ 10 max (region pool)
Effect match expectation 35%
% of customers whose preferences fully align with your mix's effects. Higher = more pay full ceiling price.
3 Hire dealers?
Each dealer covers ~8 customers/day for a 20% cut. Worth it if you can't run the route yourself.
Dealers add their own customer pool on top of yours. We model 20% cut + 8 customers each per day.
Strategy tips
Quick rules of thumb the numbers won't tell you on their own.
Match before you scale.
A focused 4-effect mix that hits a customer's preferences will out-earn a sloppy 8-effect ceiling every time. Bump your match % before you bump your customer count.
Dealers print past your time-budget.
A dealer's 20% cut is cheap once your route takes longer than the day allows. Compare the "What if" cards on the right — if 1 dealer beats solo, you're already over capacity.
Uptown rewards effort, not volume.
Uptown's 1.15× standard only triggers on a real match. Sending a generic mix there earns less than sending it to Suburbia. Build a second “premium” recipe before you unlock the high-tier route.
Iterate the mix, not the route.
Hit Edit in Mix Calc in your recipe panel above, tweak ingredients, and bounce back here. Every cent of extra margin per gram compounds across your customer pool.